Personal Branding Case Study: Emmie Faust

How professional photography and brand videos from london & Singapore branding photographer helped sell out this award-winning entrepreneur’s new group membership programme

Emmie Faust, business coach

Dragon’s Den winner and award-winning serial entrepreneur Emmie Faust already had an established business and brand when she approached me for a photoshoot. However, she’d been relying on the same photos for over 3 years, and knew it was time to boost her online profile with fresher photography that truly showcased her multi-faceted business.

business coach works on rose gold Apple laptop during London branding photos with Singapore branding photographer Nina Mucalov Photography

Overview

Ahead of launching her new membership, Growth Co Lab, a space for ambitious female founders to grow their business, collaborate and network with likeminded entrepreneurs, Emmie reached out to me for a comprehensive brand photoshoot. 

She’d been using the same photos for the last three years in her business, so she wanted a new selection to showcase the way her business had evolved, as well as a video to increase Like, Know & Trust factor in her her social media marketing, landing pages and website. Combining 25 digital images with a 60 second video, my Signature Photo + Video Package was a great way to represent the multiple strings to her bow, allowing her to easily promote herself in launch materials and across her social channels.

Results

Emmie used her new photos & 60-second video to promote Growth Co Lab, which filled up so fast it now has a waitlist just a couple of months after launching. She’s also busier in her 1:1 practice than ever before.

“I had been putting off getting a brand photoshoot because I don't have a huge amount of time, being a mum of four and working. I'm so glad I booked Nina. She was strategic, well-organised and the images turned out better than I'd hoped. 

When I’ve had professional photoshoots done previously, I’ve only ended up with a handful of images I’d wanted to use. With Nina, I could barely narrow down the selection to choose the 25 included in my package. I wanted them all! I love that I have a whole bank of photos I can use, so that I can mix it up. 

She also created a brand video which reflects me and my brand perfectly. It was no extra stress because she took it at the same time as the rest of the photoshoot. Working with Nina was easy and fun and I’m already loving using the images and video in my marketing.”

- Emmie Faust

Do you have big plans for your business this year? Get in touch to chat about how a signature photo & video personal branding package can make them your reality.

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