online course
Take Your Own Brand Photos
Learn all my secrets to capture photos for your business that you love
Dreaming of a big photoshoot, but don’t have the budget right now?
You see all those other business owners sharing incredible photos on social media and getting heaps of engagement. Their websites look so professional and glossy! And they’re marketing themselves regularly with slick blogs, Instagram posts and podcast interviews.
Meanwhile, you’re spending hours drafting Instagram posts, only to never publish them because you can’t find the right photo. Or, you go for a stock image, but absolutely no one engages with it.
Maybe you’re embarrassed about your website, with that headshot from your corporate days on your About page. It’s so not you anymore…
You know your lack of photos is holding you back from connecting with your dream clients but you just aren’t ready to take the plunge with a full personal branding shoot.
The good news is, my new online course Take Your Own Personal Brand Photos was made for you!
Learn the secrets I use with my clients so you can capture photos you love for your business and feel confident sharing them with the world.
Do you want to:
Grow your business
Be more visible
Connect with more ideal clients
And feel confident showing up consistently for your business?
I know you do, but I also know how scary it can be to show your face online.
Because I used to feel that way too. I would write a post, select an image of myself and then hold off publishing because I felt embarrassed about what my friends or vague acquaintances might say (that friend’s husband I always feel is judging me.)
It felt easier (& safer) to post another graphic, photo of a client/ my view/ my lunch. I would go weeks (OK…months!) without posting an image of myself to my feed.
BUT if you are the main service-provider in your business, or a founder whose personal story relates to the products you sell, then you have a personal brand.
And that means your customers want to see YOU!
So it’s time to stop hiding.
Did you know?
Instagram posts with a face in them perform on average 40% better than posts without a face.
Photos that put you front and centre build a deeper, more personal connection with your ideal clients.
Take Your Own Brand Photos will take you from hiding behind stock images or walls of text, to capturing a folder full of photos (with you in them!) that you are confident to share online.
Photos that build trust with those ideal clients you set up your business to serve.
This course is for you if you are:
Relatively new in business and can't wait to share your passion and vision with the world
A service-based business owner who’s been up and running for a while but know you could be serving more clients (and don’t have the budget for a professional photoshoot right now)
A family photographer who is so busy telling your clients’ stories, but have been neglecting building a personal brand
Imagine never scrambling for stock images again, or stressing about daily selfies.
How easy would it be to promote your business with a folder of images you felt proud of to represent you and your brand?
You will come away with an in-depth understanding of YOUR personal brand as well as the knowledge and process to capture enough images in one morning to keep your social media feed fresh and varied for months.
What is covered in the course?
The course covers the exact process I use to plan, prepare and execute my client’s personal branding photoshoots (as well as my own!).
It’s broken up into 4 modules:
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Module 1 walks you through the process for determining YOUR personal brand so that you can show up consistently and confidently on all your social media channels.
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Module 2 guides you through the process of choosing your perfect locations/props/outfits. We also create your unique ‘shot list’ so you come away with a folder full of photos you can use everywhere.
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Not sure how to pose? Usually hate seeing yourself on camera? Not anymore! Module 3 provides tips for light, posing, composition and framing so you get the most flattering photos in every location.
I also share detailed behind-the-scenes examples with several of my clients to give you ideas for set-ups you may not have thought of.
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Once you’ve got your amazing new photos, let’s make sure you’re maximising them. From LinkedIn to your website, I provide practical tips and suggestions for how to make the most of your new brand photos so you can start attracting more ideal clients who can’t wait to work with you.
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All my tips for capturing video clips at the same time as your brand photos. These clips will be perfect for Instagram Reels and TikTok videos and don’t require any talking-to-camera!
But what about…
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I think we’ve all been there. This course is designed to follow at your own pace and to dip into as often (and for as long) as you like.
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I totally understand! I’ve been there myself and every single one of my clients tells me this before we have a shoot together! Which means I know plenty of tricks and posing tips to help you feel your best and most natural in front of the camera. I promise you’ll love the process, and the results. Plus, there’s no pressure of a real-life shoot - so you can go totally at your own pace in a location you feel most comfortable.
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If you’re looking to re-create a professional studio style headshot this probably isn’t the course for you.
Instead, I will show you how to capture the behind the scenes of your life and business (in flattering light of course!) in a way that will allow you to build stronger bonds with your audience than stock photography ever will. This course is designed for service-based business owners, entrepreneurs and anyone who is the face of their brand and looking to connect with their audience on social media and online.
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No problem! I’ve designed this course specifically so that you don’t need any fancy equipment. A good phone will be more than enough to work with. You’ll want to get a friend (or tripod!) to set up your photos. Then just good old-fashioned paper & pen for planning, props & outfits (you already have everything you need!) and that’s it!
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Don’t worry, I’ve got that covered! I’ve created specific modules to guide you through the full planning and shoot process, from creating a moodboard to planning out your outfits, props and scoping out the light in locations.
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You will get all four modules on the day the course is released and can progress as quickly or slowly as you like. You could plan your photoshoot for the next day if you like! It’s totally your call.
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This course is designed as the perfect halfway house to take you from adhoc selfies to being able to afford a full photoshoot. While the photos you produce on your own won’t quite live up to a real-life branding shoot, they’ll enable you to show up for your business confidently and consistently. Which means you’ll soon be converting more ideal clients, and well on your way to having a bigger budget to spend on all those things on your business to-do list.
Pricing & what’s included:
You will receive all 4 modules for the **special introductory price of $87 **
You will come away with:
The knowledge of how to make the most of your chosen locations and props to give you the variety and versatility to get the perfect photo for every post and project
A blueprint for capturing enough images in one morning to keep your social media feed fresh and varied for months (no more stressing about selfies or time wasted searching for stock images)
The confidence to know what types of photos you should be taking for your business (and how!) so you can build your audience and fill your calendar with ideal clients
Tips and tricks for capturing your most authentic smiles and expressions so you’ll actually post the images you capture (all my clients start off feeling awkward in front of a camera)
